College marketing solutions, custom designed for you

Reach 6m+ student shoppers across 1000+ campuses with Follett Media Network.

Why Partner with Follett Media Network

Follett is one of North America’s largest campus store operators, supporting campus communities across more than a thousand locations. FMN connects brands with students, alumni, and fans through campus‑trusted media, combining onsite digital, email, and in‑store engagement to drive measurable results.

1000+
on campus and digital stores

6M+
college students reached across North America

9M+
in-store and online transactions annually

61M+
annual online site visits

Join the partners and vendors shaping our store experiences

Comprehensive Omnichannel Marketing Solutions

ON-CAMPUS ACTIVATIONS

  • In-store signs and promotional inserts

  • Sponsored events and experiential marketing

  • Product sampling and giveaways

DIGITAL ENGAGEMENT

  • Private marketplace or direct digital banners

  • Influencer marketing with student leaders

  • Targeted email marketing

DATA AND ANALYTICS

  • In-depth consumer insights

  • Real-time campaign performance tracking

  • Customized reports and strategy optimization

  • Winning Gen Z on Campus

    A global candy brand drove 21% YoY in-store sales lift with a 2-month omnichannel campaign reaching 500k students.

  • This NFL campaign scored 10x RoAS

    A content aggregator captured attention, drove participation and turned student enthusiasm for NFL into measurable results.

  • The 2026 Gen Z Advertising Guide

    A Research‑Backed Guide for Modern Marketers looking to break-through to Students.

In‑Store and On‑Campus Media That Drives Action

Follett Media Network helps brands stand out across campus retail environments by combining: In-store marketing (sampling / inserts / signage), digital (programmatic / native banners, and Email campaigns into a full omni-channel marketing campaign.

Through Follett’s network of thousands of online and brick-and-mortar campus stores, brands gain access to high-intent student and campus audiences in trusted retail settings.

Access Media Kit

Engage new audiences with the Follett Media Network. We support world-class partners with market-leading advertising and marketing support online and in-store to ensure your message and products get in front of the right people, at the right time.

Kindly fill the form to access the Follett Media Network Media Kit.

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